Prominence expands Australian footprint, recruiting industry marketing veteran Melissa Turkington to head up Sydney team
Prominence, Asia Pacific’s first and largest specialist provider of digital and social marketing services tailored specifically for the recruitment sector, has grown their Australian customer base to a point where it represents over half of their annual turnover. To support this customer base and to also respond to the ever-growing demand for outsourced marketing services from the recruitment sector, Prominence has just hired industry marketing veteran Melissa Turkington to head up the Sydney team.
Chris South, the Founder and Director of Prominence, comments: “With ten staff already in New Zealand servicing Australia remotely we felt it was high time we had on-the-ground representation. The search has taken us over nine months but when we found Melissa we knew we had the right person. She is not only extremely credible on all things recruitment marketing, having worked for some of the industry’s leading brands as Head of Marketing but is also well connected and known throughout the broader recruitment community.”
Originally majoring in Marketing, Turkington has gone on to secure several other industry qualifications and has previous experience in both the UK and Australia as Associate Director – Marketing for Marks Sattin, Head of Marketing at FiveTen Group and most recently Head of Marketing APAC for Greythorn.
About Prominence
Prominence was founded out of the desire to help those in the recruitment sector respond to changes in consumer behaviour, namely the shift towards digital and social media. Our results-based marketing services include, Outsourced Marketing, Digital & Social Advertising, Brand Identify & Design and Website Content Writing. Through these services, Prominence has successfully helped numerous recruitment agencies throughout both Australia and New Zealand to grow their brand and expand their business, delivering a marketing solution that delivers results.
Prominence Recruitment Digital Marketing
As Director of Prominence, Chris is the first person recruiters speak to when trying to get a handle on their marketing activity. He is also highly involved in the day-to-day delivery on all client accounts, but is slowly learning to let his fantastic team take care of business and to only interfere when needed! Based in Auckland, Chris travels to Australia monthly, meaning he has a lot of air miles and has also seen every new film. However, he is the first to tell you that the life of a frequent traveller isn’t quite as glamorous as it seems! Chris is inspired by people that break the mould and try to make things better.
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